What Every High School Athlete Should Actually Be Posting This Summer
School's almost out. More time to train. More time on a phone.
Most athletes will spend this summer posting whatever feels right in the moment — and wonder why it's not moving the needle.
There's a better way to think about it. And it starts with understanding what coaches and brands are actually looking for when they land on a profile.
My latest piece over on Colorado Preps breaks it down.
