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Athletes
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Book Call
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Athletes
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Sports Brands
Game Plans
Blog
Book Call
Athlete Branding Jared Harding 10/29/26 Athlete Branding Jared Harding 10/29/26

What Could Instagram’s 4 New Video Tools Mean for Athletes?

Instagram announced four new video tools, and one of them could change recruiting. Here is what is confirmed, what is possible, and how to get ready.

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Athlete Branding Jared Harding 10/26/26 Athlete Branding Jared Harding 10/26/26

How Do You Fix a Post That Flopped?

Before you make anything new, fix the opening of what you already have. Find an old post that flopped, start it on the best moment, add a hook up front and repost it.

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Athlete Branding, Recruiting Jared Harding 10/22/26 Athlete Branding, Recruiting Jared Harding 10/22/26

4 Easy Fixes So College Coaches Can Find Your Profile

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Athlete Branding Jared Harding 10/19/26 Athlete Branding Jared Harding 10/19/26

Why Should Athletes Post About Interests Outside Their Sport?

Your sport gives people a reason to find your page. What you care about outside it gives them another way to connect with you.

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Athlete Branding Jared Harding 10/15/26 Athlete Branding Jared Harding 10/15/26

Should Athletes Post the Result After a Loss?

Clear results build trust, show how you handle a hard night and give people a reason to keep following. What to include in an athlete's competition post, even after a loss.

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Athlete Branding Jared Harding 10/12/26 Athlete Branding Jared Harding 10/12/26

What Should Athletes Post Between Games?

Your next athlete-brand post can start at practice. Show one thing you're working on, explain why, then come back and show what changed.

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Athlete Branding Jared Harding 10/8/26 Athlete Branding Jared Harding 10/8/26

Why Choosing One Word for Your Athlete Brand Is Important

Choose one word people can recognize in you, then back it up with a real story or clip. A practical athlete-brand exercise from Week 2 of the Athlete Brand Challenge.

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Athlete Branding, Recruiting Jared Harding 10/5/26 Athlete Branding, Recruiting Jared Harding 10/5/26

Why Should an Athlete Create and Pin an Intro Video?

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Athlete Branding, Recruiting Jared Harding 10/1/26 Athlete Branding, Recruiting Jared Harding 10/1/26

What Makes a Track and Field Athlete’s Social Media Profile Stand Out to a College Coach?

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Athlete Branding, Recruiting Jared Harding 9/28/26 Athlete Branding, Recruiting Jared Harding 9/28/26

Why College Coaches Go Quiet: 4 Fixable Reasons Your Emails Get Ignored

80 emails to college coaches and zero replies? Audit your target list, update your tape, write for each program, and ask your coach who they've called. Four fixable reasons coaches go quiet.

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Athlete Branding, NIL, Recruiting Jared Harding 4/30/26 Athlete Branding, NIL, Recruiting Jared Harding 4/30/26

What Every High School Athlete Should Actually Be Posting This Summer

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NIL & Recruiting, Athlete Branding Jared Harding 4/14/26 NIL & Recruiting, Athlete Branding Jared Harding 4/14/26

The Transfer Portal Isn’t the Problem. It’s the Mirror.

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Athlete Branding, NIL Jared Harding 4/6/26 Athlete Branding, NIL Jared Harding 4/6/26

The NIL Order Everyone's Panicking About Is Actually a Filter

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Athlete Branding, Recruiting & NIL Jared Harding 3/19/26 Athlete Branding, Recruiting & NIL Jared Harding 3/19/26

High school athletes face the dilemma of what to be known for

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Athlete Branding, Sports Marketing, Case Studies Jared Harding 3/18/26 Athlete Branding, Sports Marketing, Case Studies Jared Harding 3/18/26

From an Athlete Brand Breakdown to the Hood of a NASCAR

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Athlete Branding Jared Harding 1/5/26 Athlete Branding Jared Harding 1/5/26

3 Things You Need to Start Building Your Athlete Brand

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Athlete Branding Jared Harding 12/29/25 Athlete Branding Jared Harding 12/29/25

Believability Trumps Talent

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Athlete Branding, Recruiting Jared Harding 11/17/25 Athlete Branding, Recruiting Jared Harding 11/17/25

Don’t Just Post Your Highlights: Why the 50–30–20 Rule Still Misses the Point

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Athlete Branding, Social Media Jared Harding 11/6/25 Athlete Branding, Social Media Jared Harding 11/6/25

Why Simply Posting Every Day Clearly Isn’t the Answer (And What Athletes Should Do Instead)

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Athlete Branding, Recruiting Jared Harding 10/13/25 Athlete Branding, Recruiting Jared Harding 10/13/25

5 Social Bio Fixes Every Athlete Needs

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