Jared Harding 3/18/26 Jared Harding 3/18/26

From an Athlete Brand Breakdown to the Hood of a NASCAR

Jared Harding 3/8/26 Jared Harding 3/8/26

A Powerful NIL Lesson from an NBA Champion

Jared Harding 3/4/26 Jared Harding 3/4/26

Highlights Aren’t Enough: What coaches actually look for on social media

Jared Harding 2/18/26 Jared Harding 2/18/26

Social Media, Recruiting, and the Pressure to “Do More”

Jared Harding 2/17/26 Jared Harding 2/17/26

Doug Moe Didn’t Just Coach Basketball. He Built An Identity.

Jared Harding 1/5/26 Jared Harding 1/5/26

3 Things You Need to Start Building Your Athlete Brand

Jared Harding 12/29/25 Jared Harding 12/29/25

Believability Trumps Talent

Jared Harding 12/19/25 Jared Harding 12/19/25

Did Thursday Night Football Just Become Must-See TV?

Jared Harding 12/5/25 Jared Harding 12/5/25

Stop Posting About Ticket Sales (…and Sell More Tickets)

Jared Harding 11/17/25 Jared Harding 11/17/25

Don’t Just Post Your Highlights: Why the 50–30–20 Rule Still Misses the Point

Jared Harding 11/6/25 Jared Harding 11/6/25

Why Simply Posting Every Day Clearly Isn’t the Answer (And What Athletes Should Do Instead)

Jared Harding 10/31/25 Jared Harding 10/31/25

The 5 Scariest Things Brands Still Do in 2025

Jared Harding 10/27/25 Jared Harding 10/27/25

Maximize Your Content Output: How to Turn One Highlight Into Three Posts

Jared Harding 10/20/25 Jared Harding 10/20/25

What the Broncos’ Incredible Comeback Taught Me About Leadership and Resilience

Jared Harding 10/20/25 Jared Harding 10/20/25

3 Unique Sports Content Ideas That Drive Sponsor Value

Sponsorship is more than logos on jerseys. Today’s brands want connection — content that brings fans closer, sparks engagement, and stands for something bigger than the game. Here are three unique sports content ideas that deliver real sponsor value.

Jared Harding 10/18/25 Jared Harding 10/18/25

Hey, Sports Teams: Just Because You Can Post More, Doesn’t Mean You Should

Jared Harding 10/13/25 Jared Harding 10/13/25

5 Social Bio Fixes Every Athlete Needs

Jared Harding 10/8/25 Jared Harding 10/8/25

Lessons from Championship Teams: What I Learned from the Avs and Nuggets About Leadership

Jared Harding 9/15/25 Jared Harding 9/15/25

This is Why I Love Sports (Even When They Break My Heart)

Sports show us that success isn’t just about talent or effort. It’s about how you handle the unexpected. The ability to accept, adapt, and keep going is what separates the teams — and the businesses — that last from those that fade.

Jared Harding 8/6/25 Jared Harding 8/6/25

Art of the Game: Strategy Meets Storytelling

A few months ago, I had the chance to collaborate on a special project called Art of the Game—a spec piece centered around the intersection of sport and art, built with a team of absolute pros.