Jared Harding 10/19/26 Jared Harding 10/19/26

Why Should Athletes Post About Interests Outside Their Sport?

Your sport gives people a reason to find your page. What you care about outside it gives them another way to connect with you.

Jared Harding 10/12/26 Jared Harding 10/12/26

What Should Athletes Post Between Games?

Your next athlete-brand post can start at practice. Show one thing you're working on, explain why, then come back and show what changed.

Jared Harding 10/8/26 Jared Harding 10/8/26

Why Choosing One Word for Your Athlete Brand Is Important

Choose one word people can recognize in you, then back it up with a real story or clip. A practical athlete-brand exercise from Week 2 of the Athlete Brand Challenge.

Jared Harding 9/14/26 Jared Harding 9/14/26

Your In-Season NIL Checklist (And Why Most of It Has Nothing to Do With NIL)

Jared Harding 4/21/26 Jared Harding 4/21/26

Before You Post That Highlight, Ask Yourself These Three Things

Jared Harding 4/14/26 Jared Harding 4/14/26

The Transfer Portal Isn’t the Problem. It’s the Mirror.

Jared Harding 3/19/26 Jared Harding 3/19/26

High school athletes face the dilemma of what to be known for

Jared Harding 3/18/26 Jared Harding 3/18/26

From an Athlete Brand Breakdown to the Hood of a NASCAR

Jared Harding 3/8/26 Jared Harding 3/8/26

A Powerful NIL Lesson from an NBA Champion

Jared Harding 3/4/26 Jared Harding 3/4/26

Highlights Aren’t Enough: What coaches actually look for on social media

Jared Harding 2/18/26 Jared Harding 2/18/26

Social Media, Recruiting, and the Pressure to “Do More”

Jared Harding 12/19/25 Jared Harding 12/19/25

Did Thursday Night Football Just Become Must-See TV?

Jared Harding 11/17/25 Jared Harding 11/17/25

Don’t Just Post Your Highlights: Why the 50–30–20 Rule Still Misses the Point

Jared Harding 11/6/25 Jared Harding 11/6/25

Why Simply Posting Every Day Clearly Isn’t the Answer (And What Athletes Should Do Instead)

Jared Harding 10/20/25 Jared Harding 10/20/25

3 Unique Sports Content Ideas That Drive Sponsor Value

Sponsorship is more than logos on jerseys. Today’s brands want connection — content that brings fans closer, sparks engagement, and stands for something bigger than the game. Here are three unique sports content ideas that deliver real sponsor value.

Jared Harding 10/13/25 Jared Harding 10/13/25

5 Social Bio Fixes Every Athlete Needs